For the last 20 years “explainer videos” have become an internet staple. And every year more and more marketers are producing them for B2B and B2C brands. Why? Because they are an effective way of keeping people attention. And as video demand rises it’s clear that there’s only more and more need for explainer video production.
An explainer video has become a bit of a catch all term. On one hand it could be a video that teaches, explains or sells. Often it’s an overview video, or a high-level breakdown for a product. However many people associate the term explainer video with cartoony kind of cheap videos. This is because back in the day a lot of explainer videos started out with a “Meet Bob” type of scenario and really poor illustrations or animations to support - leaving a bad taste in many viewers mouths.
As with all videos - it’s about knowing when to use the medium to get effectiveness out of it. Explainer videos can be amazing if used properly:
Our process takes a total of 200+ hours per video. With a few days going just to ingest/research. Here's a high-level of how we operate, it can help to give a general overview of how the Rocketwheel team approaches any given project.
Our process takes a total of 200+ hours per video. With a few days going just to ingest/research. Here's a high-level of how we operate, it can help to give a general overview of how the Rocketwheel team approaches any given project.
The tricks of the trade that’s what you’re after! Of course. Of course. Only natural.
To get the most out of your video here’s a few tips
Or course the easiest way to make a great explainer video is to hire a world class explainer video agency. Ahem. Just saying.
Our process takes a total of 200+ hours per video. With a few days going just to ingest/research. Here's a high-
Our process takes a total of 200+ hours per video. With a few days going just to ingest/research. Here's a high level of how we operate, it can help to give a general overview of how the Rocketwheel team approaches any given pro-
Our process takes a total of 200+ hours per video. With a few days going just to ingest/research. Here's a high level